(USA) Director, Creative- Seasonal Brand Campaigns

About the Role

Key Responsibilities

• Define and drive the creative vision for seasonal brand campaigns, aligning with overall brand strategy and enterprise initiatives.
• Manage, build, and coach a multidisciplinary team of creatives, providing guidance, feedback, and support to foster creative excellence.
• Mentor, guide, and grow the team with optimism and enthusiasm, pursuing an award-winning in-house agency model.
• Conduct performance evaluations to enhance creative output and build skillsets such as conceptual capabilities, ideating, presentation, strategic alignment, public speaking, and critical thinking.
• Identify new, competitive talent to add to the team.
• Work closely with senior leadership, marketing strategy, insights & planning, production, and other stakeholders to craft inspiring campaigns.
• Manage team and projects to ensure work is on-brief, strategic, creative, and comprehensive for presentations, mitigating feedback and keeping workstreams on track.
• Partner with Creative Account Management, Operations, and Production to manage timelines and execute concept breakthrough creative on schedule and within budget.
• Build strong relationships with marketing and peer teams to accelerate expertise and business growth.
• Manage campaign projects from inception to completion, ensuring timely delivery and strategic alignment.
• Lead the ideation of strategic, relatable, and engaging concepts, including creating decks, adlobs, and overseeing talent/crew selection.
• Direct post-production processes including editing, color, sound, and design, and be accountable for final asset delivery.
• Stay abreast of industry trends, culture, and emerging design technologies, incorporating relevant trends into brand concepts.

Requirements

• Proven experience as a Creative Director in the advertising or retail industry.
• Exceptional portfolio demonstrating idea-first, human-centered, dialogue-driven ad campaigns.
• Experience with large-scale, omni-channel brand campaigns for enterprises or clients.
• Strong leadership, collaboration, and interpersonal skills to inspire and lead creative teams and partner agencies.
• Excellent understanding of consumer behavior within a retail landscape.
• 12+ years of experience in conceptual campaign advertising with a successful leadership track record.
• Proficiency in industry-standard design tools including Adobe Creative Suite, Microsoft Office, Google Slides, Slack, and Figma.
• Experience working in fast-paced, high-stakes environments leading brand design in-house or at an agency.
• Bachelor’s or master’s degree in graphic design, advertising, brand strategy, or a related field.

Nice to Have

• Managing Brand Initiatives for Product Launches
• Managing Budgets, Including Budget Forecasting and Reporting Financials
• Managing cross-functional teams in a retail creative environment
• Managing large-scale interactive campaigns in digital fields
• Managing Vendor Contracts and Relationships
• Working for or with creative agencies

Qualifications

• Bachelor's degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field.
• 7 years of experience leading creative teams, or 9 years of experience in similar roles.

Benefits & Perks

• Competitive compensation and comprehensive benefits package.
• Incentive awards for performance.
• 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, and multiple health plans.
• Live Better U education benefit program covering tuition, books, and fees.
• Paid time off including sick leave, parental leave, family care leave, bereavement, jury duty, and voting.
• Additional benefits such as short-term and long-term disability, company discounts, military leave pay, adoption and surrogacy expense reimbursement.