Vice President, Events Marketing - Fidelity Institutional & Asset Management Marketing

Fidelity Investments

Westlake, TX

Full Time

Executive

123k-207k

15 days ago

Job Description

About the Role

The Vice President of Events Marketing leads a team responsible for the overall strategy for proprietary events, industry conferences, and webinar programs for Fidelity's intermediary and institutional clients. This role involves partnering with various stakeholders across Fidelity to leverage events as a key channel for client acquisition, retention, and brand awareness, while ensuring alignment with business goals and delivering value to the audience.

Key Responsibilities

Lead the strategy for proprietary events, industry conferences, and webinars targeting Fidelity's intermediary and institutional clients.
Partner closely with stakeholders across Fidelity Institutional, Institutional Wealth Management Services, and Asset Management to ensure events support business priorities.
Collaborate with the Meeting & Events team, Sales, and Relationship Management leaders to align event strategies with business goals and audience needs.
Design and execute event agendas, promote events, and track and analyze event performance in partnership with marketing, segment management, and enterprise marketing teams.
Provide insights into how event strategies can drive strategic impact, product launches, thought leadership, and sales efforts.
Use marketing metrics to evaluate and improve the effectiveness of the events strategy and convert engagement into leads.

Requirements

Minimum Bachelor's Degree or advanced degree.
15+ years of experience in marketing or communications.
15+ years in progressive leadership roles.
Knowledge of financial services and/or investment products.
Intermediary or institutional market experience preferred.
Experience leading multi-faceted marketing projects through execution.
FINRA Series 7 and Series 24 licenses a plus or can be acquired while in the role.

Nice to Have

Knowledge of financial services and/or investment products.
Intermediary or institutional market experience.
FINRA Series 7 and Series 24 licenses.

Qualifications

Bachelor's Degree or advanced degree.
15+ years of experience in marketing or communications.

Benefits & Perks

Comprehensive health care coverage and emotional well-being support.
Market-leading retirement plans.
Generous paid time off and parental leave.
Charitable giving employee match program.
Educational assistance including student loan repayment, tuition reimbursement, and learning resources.

Working at Fidelity Investments

Fidelity values a hybrid working model that blends onsite and offsite work experiences, emphasizing the importance of onsite presence for business strategy and culture while also offering the benefits of remote work.

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