Vice President, Product Marketing Strategy and Ops

About the Role

Key Responsibilities

• Lead and influence cross-functional teams, including product marketing, product management, commercial excellence, marketing, and field teams to develop and execute comprehensive GTM strategies for Thomson Reuters' diverse product portfolio.
• Ensure alignment and integration of GTM plans across various product families to maximize market impact and business growth.
• Foster a collaborative environment to drive critical GTM initiatives, enhancing market velocity and impact.
• Collaborate with sales and marketing to design and implement robust customer advocacy and evangelism programs across all Thomson Reuters segments.
• Build and mature the customer advocacy pipeline, supporting customer content creation and high-impact advocacy to aid sales efforts.
• Initiate and drive market research initiatives to inform GTM strategies, including product roadmaps, pricing/packaging, and customer value propositions.
• Collaborate with product management, demand-generation, and sales to incorporate the voice of the customer into product offerings and GTM strategies.
• Design and implement competitive intelligence programs to provide real-time insights to sales and marketing teams.
• Drive competitive research and GTM strategies to highlight and elevate Thomson Reuters' key competitive differentiators in the market.

Requirements

• Bachelor's degree required; MBA preferred.
• 10+ years of experience in product marketing or related field.
• Experience leading end-to-end product marketing strategy for large enterprise software companies, with demonstrated success.
• Ability to understand complex technology concepts and translate them into simple language for non-technical audiences.
• Knowledge of go-to-market strategies, competitive analysis, and market research techniques.
• Strong understanding of customer lifecycle marketing principles, including segmentation, messaging, and campaign execution.
• Excellent communication skills both written and verbal with ability to convey complex ideas concisely.
• Ability to manage multiple projects simultaneously without sacrificing quality or deadlines.
• Demonstrated leadership abilities with the ability to inspire teams towards a common goal.
• Strong interpersonal skills with proven ability to build strong relationships internally and externally.
• Highly organized with attention to detail, problem-solving mindset, and ability to adapt quickly under pressure.
• Self-starter who can thrive in a fast-paced environment while meeting tight deadlines.
• Familiarity with Agile methodology preferred but not required.

Nice to Have

• Familiarity with Agile methodology.

Qualifications

• Educational background including a Bachelor's degree (required) and MBA (preferred).

Benefits & Perks

• Hybrid Work Model with flexible in-office days.
• Flexibility & Work-Life Balance policies including work from anywhere for up to 8 weeks per year.
• Career Development and Growth programs such as Grow My Way.
• Comprehensive benefits including flexible vacation, mental health days, access to Headspace, retirement savings, tuition reimbursement, incentive programs, and wellbeing resources.
• Culture emphasizing inclusion, belonging, and core values like customer obsession, competitiveness, challenge, agility, and teamwork.
• Social Impact initiatives including paid volunteer days and involvement in ESG projects.
• Competitive health, dental, vision, disability, life insurance, 401k with match, paid holidays, parental leave, sabbatical, and additional optional benefits.