Business Development Manager, Auto DIY

About the Role

Key Responsibilities

• Develop a deep understanding of the automotive DIY market value chain and formulate strategies to achieve ambitious revenue targets.
• Identify and lead programs to expand sales for strategic initiatives within the Automotive OEM segment, including generating campaign ideas, conducting market analyses, and leading commercialization efforts with cross-functional teams.
• Understand sub-segment market sizing, trends, and application opportunities; conduct comprehensive Market Opportunity Analyses to align resources and prioritize strategic application areas.
• Strengthen and cultivate relationships within strategically focused market channels, emphasizing material, platform, and design engineering.
• Provide product recommendations, technical support, and problem-solving throughout the entire value chain, primarily in automotive applications.
• Establish pricing programs and strategies to optimize product positioning and market share growth within the segment.
• Uncover and assess customer and value chain needs, then align solutions to address them effectively.
• Report forecasted demand, market trends/insights, and fluctuations that may impact customer service and strategic direction.
• Identify new accounts across North America using networking, digital marketing, referrals, and prospecting methods.
• Develop an understanding of market conditions, including current and potential customers and competitors, to refine revenue strategies.
• Manage contracts and coordinate internal functions to ensure alignment on agreements.
• Assist in developing divisional strategic and operating plans, such as AOPs and strategic plans.
• Represent Avery Dennison at key market and networking events within the Automotive Aftermarket & DIY Segment.

Requirements

• Bachelor's degree, preferably in a business-related field.
• 6+ years of commercial experience, with a strong preference for backgrounds in key account management, product management, or marketing.
• Experience selling into the pressure-sensitive and/or automotive aftermarket industry is highly desirable.
• Proven skills in developing sales penetration and customer growth strategies across the value chain.
• A passionate pursuit of customer satisfaction, with a focus on delivering value and fostering loyalty.
• Effective collaboration skills and ability to engage with cross-functional teams.
• High energy, ambitious, results-oriented, and able to operate remotely from headquarters.
• Strong computer skills, particularly with Google Suite and Salesforce.com.
• Ability to travel at least 50%.

Nice to Have

• Experience in the automotive aftermarket industry.
• Experience in key account management, product management, or marketing roles.

Qualifications

• Educational background with a bachelor's degree, preferably in a business-related field.
• Minimum of 6 years of relevant commercial experience.

Benefits & Perks

• Salary range of $96,450 - $128,600 per year.
• All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status.
• All your information will be kept confidential according to EEO guidelines.
• Reasonable accommodations are available for applicants requiring assistance to view or apply for the job.