Consumer Product Marketing Manager, AI

About the Role

Key Responsibilities

• Drive audience and market insights to inform product strategies.
• Influence product positioning and messaging for key initiatives.
• Lead cross-organization go-to-market efforts to increase awareness, engagement, and adoption.
• Partner closely with teams across the company on complex, cross-functional projects.
• Manage inbound, go-to-market, and outbound product marketing initiatives.

Requirements

• 10+ years of full-time experience in Product Marketing, partnering closely with Product, Insights, and Go-To-Market teams.
• Experience with consumer GTM strategies based on consumer insights.
• Experience with complex, cross-organization consumer-facing product launches and consumer campaigns.
• Understanding and/or active use of consumer Artificial Intelligence products and capacities.
• Experience working with product, insights, partnerships, marketing and communications teams at all levels of management, both internally and externally.
• Experience driving presentations with executives and cross functional teams.
• Experience developing, driving, and influencing analytically rigorous, multi-channel marketing campaigns with internal teams and external stakeholders.
• Effective communication skills with technical, business, and external stakeholders.
• Project management experience.
• Bachelor's Degree in Business, Marketing or Creative discipline.
• MBA.
• Internet, technology or generative AI industry experience.
• International experience.
• Copywriting experience.

Nice to Have

• Understanding and/or active use of consumer Artificial Intelligence products and capacities.