Coordinator, Paid Search & Social

About the Role

Key Responsibilities

• Utilize social management tools such as Meta, TikTok, Reddit and Snapchat to set up ads and targeting for execution
• Pull and analyze audience reports
• Assist in the creation of weekly and one-off reporting
• Compile and file campaign screenshots
• QA the data for campaign reports
• Manage insertion orders and accounting information for campaigns
• Perform day-to-day campaign activities for paid search campaigns on Google, Bing, YouTube
• Manage campaign activity, traffic ads, and monitor performance on a daily basis
• Implement optimizations and analysis of campaigns
• Create reporting and data pulls
• Manage billing and insertion orders
• Pull competitive analysis and insights

Requirements

• Bachelor's degree
• Online marketing experience desired; paid social and search engine marketing a plus
• Basic understanding of online marketing including SEM, SEO, display and paid social
• Demonstrated strong work ethic and time management skills
• Analytical mindset with strong problem-solving skills that balance quantitative and qualitative thinking
• Strong organizational skills; excellent communicator; proven team player
• Excel and Word familiarity required; PowerPoint familiarity a plus
• Excellent communication skills both written and verbal
• Ability to be agile and adaptable within a quick turnaround business environment
• Demonstrated proactive approach to problem solving and critical thinking
• Ability to clearly articulate and communicate complex ideas

Nice to Have

• PowerPoint familiarity

Qualifications

• Relevant experience in online marketing, paid social, or search engine marketing

Benefits & Perks

• Health insurance
• Vision insurance
• Dental insurance
• 401(k)
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• Vacation days
• Sick days
• Personal days
• Paid parental leave
• Paid medical leave
• STD/LTD insurance benefits