Designer Social Media

About the Role

Key Responsibilities

• Design on-brand and channel-specific content assets (static, animated, and video) for social media channels including LinkedIn, Facebook, Instagram, X, Threads, and TikTok.
• Work closely with social media content creators on storyboards, content capture, graphic treatments, and final assets for videos.
• Develop and maintain social media-specific visual and design guidelines and standards in coordination with the brand team.
• Ensure all posts meet brand and social visual guidelines and align with JetBlue's overall brand and visual identity as well as social trends and norms.
• Participate actively in social media team meetings, content ideation sessions, and content capture.
• Manage projects and timelines to ensure social media content is completed in a timely manner.
• Maintain knowledge of current social media, digital design trends, and in-platform features and visual functionality.
• Perform other duties as assigned.

Requirements

• Bachelor's degree in Graphic Design, Digital Design or a related field; OR demonstrated capability with a High School Diploma/GED and at least four (4) years of relevant work experience.
• Three (3) years of design experience in a corporate marketing environment with experience in social media design.
• Design portfolio showcasing graphic design skills related to social media or consumer marketing.
• Proficient with Microsoft Office suite, Photoshop, Illustrator, video editing tools, CapCut, and social media platforms including in-channel functionality and scheduling tools.
• Understanding of current social media platforms, features, functionality, norms, themes, and trends.
• Ability to manage multiple projects simultaneously.
• Ability to work independently and in a team environment.
• Understanding of social media content planning workflows.
• Ability to be flexible, multi-task, prioritize, and manage multiple activities in a fast-paced environment.
• Must possess a strong sense of urgency and effectively manage deadlines.
• Strong team player with initiative and ability to work independently.
• High attention to detail with critical thinking skills.
• Strong interpersonal, written, verbal, and presentation skills.
• Availability for occasional overnight travel (20%).
• Able to work flexible hours and respond on short notice.
• Legally eligible to work in the country where the position is located, with authorization to work in the US.
• Must pass a pre-employment drug test.

Nice to Have

• Experience with social media design/content creation for a large company in travel or hospitality.

Qualifications

• Bachelor's degree in Graphic Design, Digital Design or a related field, or equivalent experience.
• Minimum of three years of social media design experience in a corporate marketing environment.

Benefits & Perks

• Access to healthcare benefits.
• 401(k) plan and company match.
• Crewmember stock purchase plan.
• Short-term and long-term disability coverage.
• Basic life insurance.
• Free space available travel on JetBlue.