Digital Senior Account Executive, Health & Wellness

About the Role

Key Responsibilities

• Support and lead the development of digital marketing and social media strategies for pharmaceutical clients, ensuring alignment with overall brand and communications goals.
• Develop and execute digital strategies focused on influencer and celebrity engagement for pharmaceutical clients.
• Manage day-to-day operations of influencer and celebrity campaigns, including contracts, content approvals, and performance tracking.
• Build and maintain relationships with healthcare influencers, celebrities, and Key Opinion Leaders (KOLs).
• Collaborate with talent agencies and PR teams to identify and secure appropriate talent.
• Ensure all content complies with FDA regulations and brand guidelines.
• Monitor engagement and sentiment across social platforms; provide insights and optimization recommendations.
• Create digital content tailored for influencer channels (Instagram, TikTok, YouTube, podcasts).
• Support new business pitches with influencer strategy expertise.

Requirements

• 3+ years of experience in digital marketing, social media, or communications, preferably within the pharmaceutical or healthcare industry.
• Strong understanding of digital channels, including paid social, programmatic advertising, influencer marketing, and content strategy.
• Proven success managing influencer and celebrity campaigns for pharmaceutical and healthcare clients.
• Experience working within regulatory and compliance guidelines for pharmaceutical communications, including FDA regulations.
• Proficiency with digital analytics tools (Google Analytics, social media insights, etc.), CRM platforms, and social listening tools.
• Exceptional writing and content creation skills, with the ability to translate complex scientific information into engaging digital content.
• Ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
• Strong communication and client relationship management skills, with a proactive and solutions-oriented mindset.
• Bachelor's degree in marketing, communications, digital media, or a related field.

Nice to Have

• Experience working within regulatory and compliance guidelines for pharmaceutical communications, including FDA regulations.
• Experience with digital analytics tools (Google Analytics, social media insights, etc.), CRM platforms, and social listening tools.
• Passion for healthcare communications and digital marketing.

Qualifications

• Bachelor's degree in marketing, communications, digital media, or a related field

Benefits & Perks

• Competitive benefits package
• Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications
• Access to professional development opportunities, mentorship programs, and a vibrant, inclusive company culture