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Director, Brand Marketing

Excel Sports Management

New York, NY
Full Time
Director
130k-170k
13 days ago

Job Description

About the Role

Excel Sports Management is an industry-leading sports agency representing top-tier talent, blue-chip brands, and marquee properties. The company emphasizes team chemistry, collaboration, strong relationships, valuable networks, and ambitious ideas to deliver innovative solutions that keep clients and the agency ahead of the curve. They focus on creating a diverse and welcoming workplace and are committed to high character and reputation. The role of Director, Brand Marketing involves advising a key corporate client on sponsorship and sports marketing investments through strategy, negotiation, activation, and partnership execution.

Key Responsibilities

  • Lead the day-to-day management of Excel's Brand Marketing client's sponsorship activation and marketing initiatives, with a focus on basketball sponsorship and league-level partnership management
  • Build and maintain positive client relationships that result in enhanced partnerships and increased opportunities for Excel
  • Interact daily with clients and all appropriate agencies/properties to manage sponsorship programming initiatives
  • Lead the direction and development of integrated marketing strategies including new consumer engagement activations
  • Provide industry analysis, identifying best practices and relevant opportunities that yield strategic recommendations for clients
  • Lead the implementation of the client's sponsorship portfolio strategy
  • Oversee the creation and implementation of materials that support individual sponsorship initiatives, including the development of creative elements and marketing activation presentations
  • Oversee budgets and provide client updates along each step of the process
  • Provide flawless client service and a second-to-none agency experience
  • Manage internal resources and vendors to ensure high standards of work are consistently delivered
  • Attend and participate in staff events which may include some nights and weekends
  • Travel to client events as necessary

Requirements

  • Bachelor's degree required
  • 8+ years of direct experience in sponsorship marketing or brand marketing strategy and activation at a brand, property, or agency
  • Experience in basketball and/or the tech industry is preferred
  • Experience developing and implementing sponsorship marketing strategies and activations for clients or companies
  • Account management expertise, managing day-to-day relationships and deliverables for clients
  • Proficiency in PowerPoint, Excel, and Word, with the ability to create and deliver client presentations
  • Strong communication skills (written and oral)
  • Excellent time management and multitasking abilities in fast-paced environments
  • Ability to work independently and within a small, dynamic team
  • Strong sense of ownership and high standards
  • Ability to think strategically, creatively, and problem-solve
  • Willingness to travel frequently and work nights, weekends, and holidays

Nice to Have

  • Experience in basketball and/or the tech industry

Qualifications

  • Bachelor's degree

Benefits & Perks

  • Position is eligible for benefits and discretionary bonus
  • Salary range of $130,000 - $170,000 per year
  • Opportunity to work in a collaborative, innovative environment

Working at Excel Sports Management

Excel Sports Management values high character, reputation, diversity, and a welcoming workplace. The company emphasizes team chemistry, collaboration, strong relationships, and ambitious ideas to stay ahead of industry trends. Employees are encouraged to participate in internal activities such as team building, events, and off-sites, fostering a positive and engaging work environment.

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Job Details

Posted AtJul 30, 2025
Job CategoryBrand Marketing
Salary130k-170k
Job TypeFull Time
ExperienceDirector

Job Skills

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About Excel Sports Management

Website

excelsm.com

Location

New York, NY

Industry

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures

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