Global Marketing Director

Bright Horizons

Collegeville, PA

Full Time

Director

14 days ago

Job Description

About the Role

This role is for future hiring needs in 2025 at GSK, a global biopharma company focused on uniting science, technology, and talent to get ahead of disease. The position of Product Brand Management Director involves leading efforts to support the launch of medicines, developing regional and international launch plans, and creating tools and solutions for providers and patients in key markets. It offers an opportunity to influence global leaders and shape regional marketing strategies within a company committed to innovation, diversity, and employee growth.

Key Responsibilities

Develop national and international launch plans for medicines.
Develop and implement tactical plans to address key strategic imperatives.
Partner with Local Operating Countries (LOCs) to map challenges and opportunities, supporting the development of country-specific solutions.
Finalize patient pathways, patient potential towers, and define patient opportunities in initial global launch plans.
Activate LOCs and support the development of country-level implementation plans pre-launch.
Develop appropriate metrics, KPIs, and launch readiness objectives to support implementation.
Manage direct report(s) to support the implementation of broader tactical initiatives in the Treatment Global Launch Plan.

Requirements

Bachelor's Degree in business or related discipline.
Commercial operational experience in the pharmaceutical industry at a Local Operating Country (LOC) and regional level.
Demonstrated experience with commercial aspects of the drug development process through to launch.
Experience managing direct reports.

Nice to Have

Post Graduate Degree.
Ability to utilize insights from key customers—patients, payers, providers—to drive marketing decisions and forecasts.
Experience leveraging organizational channels and influencing skills to facilitate successful projects.
Experience working on patient education and support strategies.

Qualifications

Bachelor's degree in a related discipline.

Benefits & Perks

Visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Working at Bright Horizons

GSK is committed to creating a workplace where people can thrive, feel inspired, encouraged, and challenged to be their best. The company values diversity, inclusion, and employee wellbeing, fostering an environment where individuals are welcomed, valued, and supported in their growth.

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