Growth Marketing Associate

About the Role

Key Responsibilities

• Support strategy and execution across various paid search channels (Google Ads, Bing Ads) including campaign bid, budget and keyword optimization in alignment with channel KPIs.
• Optimize ad copy across Pmax, Search, YouTube campaigns.
• Support and collaborate on creative and ad operations for the Direct Mail channel.
• Coordinate with creative, merchandising, and strategy teams on brief creation and execution.
• Research Direct Mail examples from other retail brands.
• Support and strengthen partnerships with ad platforms and vendors.
• Analyze and contribute to high-level daily, weekly, monthly, and ad hoc channel reporting.
• Work closely with Product, Engineering, and Analytics teams to enhance ad technology for campaign optimization.
• Make strategic recommendations based on channel performance and industry trends.

Requirements

• 2+ years of work experience in performance marketing, e-commerce, or other quantitative/data-driven fields.
• 2+ years of hands-on experience with Google Ads.
• Versatile and able to work in a fast-paced environment.
• Strong written and verbal communication skills.
• Strong analytical and critical thinking skills.
• Ability to make data-driven decisions that add value to the customer experience.
• BA/BS in quantitative fields or marketing.

Nice to Have

• Experience with Bing Ads or other paid media platforms.
• Experience in a performance marketing role within retail or e-commerce.
• Knowledge of ad technology and campaign optimization tools.

Qualifications

• BA/BS in quantitative fields or marketing.

Benefits & Perks

• 4-day work week, with Fridays off.
• Hybrid work environment: 3 days in the office and 1 day remote each week.
• Competitive salary (leveraging market data).
• Opportunity to own shares of ThredUp stock and eligibility for restricted stock unit awards.
• Employee stock purchase plan.
• Flexible PTO and 13 company holidays.
• Paid Sabbatical after 3 years of full-time employment.
• Generous paid parental leave for new mothers and fathers.
• Comprehensive medical, dental, vision, 401k, life and disability insurance.