Integrated Marketing Manager

T-Mobile

Overland Park, KS

Full Time

Mid Level

88k-159k

13 days ago

Job Description

About the Role

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees! This is NOT a remote position. T-Mobile is a hybrid work environment requiring the successful candidate be in the office three (3) days per week. This position is open to candidates in Bellevue, WA; Overland Park, KS or Frisco, TX.

Key Responsibilities

Develop marketing strategies and lead integrated marketing plans that deliver to commercial/brand priorities/goals and further our business transformation.
Leverage data, analytics and segmentation to find opportunities and insights and translate needs into executable integrated marketing plans that improve performance and deliver on objectives.
Own and author marketing plans; work closely with leadership across both commercial and brand functions to align campaign plans/priorities and orchestrate teams/resources to bring plans to market on time/on budget.
Partner with brand strategy and internal creative teams along with agencies on creation of communications and collateral that speaks to the audience and campaign objectives.
Partner with analytics and marketing operations teams to ensure strategic objectives and learning agenda are accurately tracked and measured to evaluate performance.
May lead/mentor other managers and influence cross-functional teams.

Requirements

Bachelor's Degree (Required).
4-7 years of marketing experience in authoring and driving national integrated marketing plans with recognized B2C brands.
Less than 2 years of delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution.
Proven understanding of digital marketing including web/ecommerce, media, social, paid search, attribution, optimization, etc.
Exceptional experience applying consumer insights to improve campaign targeting, delivery, performance, etc.
Campaign leadership skills including end-to-end campaign development in a multi-channel/omni-channel environment.
At least 18 years of age and legally authorized to work in the United States.

Nice to Have

Master's/Advanced Degree.

Qualifications

High school diploma or equivalent (implied by age requirement).

Benefits & Perks

Competitive base salary and compensation package.
Annual stock grant, employee stock purchase plan, 401(k).
Access to free, year-round money coaches.
Medical, dental, and vision insurance.
Flexible spending account, paid time off, and up to 12 paid holidays.
Paid parental and family leave, family building benefits, back-up care, childcare subsidy, tuition assistance, college coaching.
Short- and long-term disability, voluntary AD&D, accident, life, and disability insurance.
Mobile service & home internet discounts, pet insurance, transit programs.

Working at T-Mobile

At T-Mobile, our culture emphasizes growth, innovation, and inclusivity. We believe in helping employees grow in their careers and fostering a shared drive to aim high. We value diversity and are committed to equal opportunity employment, creating an environment where talent in all forms is welcomed and supported.

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