Junior Analyst, Search Engine Marketing

About the Role

Key Responsibilities

• Participate in a 6-month training program covering PPC concepts, tools, and best practices.
• Assist in campaign launches, including keyword research, ad copy creation, and landing page mapping.
• Conduct performance analysis to develop daily optimization recommendations and generate performance insights for clients.
• Support ongoing campaign optimization through bid and budget adjustments, negative keyword implementation, and ad/landing page refreshes.
• Use standard PPC platforms and tools such as Google Ads, Microsoft Ads, Search Ads 360, Kenshoo, SEM Rush, and others.
• Provide support to supervisors by generating meeting notes and assisting in internal and external meetings.

Requirements

• Have a general knowledge or interest in PPC and/or SEO.
• Be an analytical thinker capable of working with large data sets and numbers.
• Follow managerial guidance and digest information effectively.
• Be an independent worker with strong time management and organization skills.
• Be a team player willing to collaborate on daily and ad hoc tasks.
• Be nimble and flexible to succeed in a fast-paced environment.
• Able to manage multifaceted projects with attention to detail and follow-through.
• Ready to work full time (40 hours per week).
• Have basic knowledge of MS Excel and PowerPoint.
• Interest in, and general knowledge of, PPC or SEO.

Nice to Have

• A marketing degree (not required but preferred).
• General interest in the media/advertising industry.
• Google / Microsoft Ads or other SEM-related certification.

Qualifications

• No formal certifications or licenses required.

Benefits & Perks

• Competitive salary range of $40,000 to $50,000, with actual salary based on skills and experience.
• Discretionary bonus and a variety of benefits including health insurance, life and disability insurance.
• Retirement savings plans, company-paid holidays, and unlimited paid time off (PTO).
• Mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.