Manager, Product Marketing - Content

About the Role

Key Responsibilities

• Sales & Marketing Enablement Content Architect and execute holistic content strategies that bolster product marketing and accelerate sales enablement.
• Craft compelling, benefit-led messaging across a range of formats such as acquisition campaigns, social posts, blog articles, landing pages, case studies, pitch decks, video scripts, one-pagers, and more.
• Refine and evolve the tone and voice of Seller, engaging a diverse and growing Marketplace seller audience through consistent, persuasive storytelling.
• Maintain a centralized, searchable knowledge repository with the latest assets, ensuring accessibility, discoverability, and version control.
• Centralize and synthesize seller anecdotes and insights to leverage for GTM decisions, product prioritization, and articulating benefits and value proposition.
• Work closely with international partners from Account Management, Product, UX, Creative, Central Marketing, and Seller Growth teams to maintain consistent messaging and uphold brand standards.
• Manage and streamline the content review process, engaging Legal and Global Comms teams to uphold compliance and regulatory standards.
• Manage several high-impact content initiatives simultaneously by adhering to deadlines, ensuring consistent quality, and adjusting effectively as priorities shift.
• Oversee the content calendar, production roadmap, and delivery workflows to maintain clear communication and consistent progress across functions.
• Establish and manage a streamlined content intake process for Product Marketing Managers (PMMs) and key stakeholders, enabling efficient and timely content creation.

Requirements

• A strategic content professional who blends creativity with structure, storytelling with strategy.
• Adept at navigating complexity, balancing brand integrity, compliance needs, and business goals in one seamless narrative.
• Curious, collaborative, and passionate about scaling best-in-class content in service of both sellers and internal teams.
• Strong collaboration skills, with the ability to work effectively across teams.
• Experience in multi-channel content development for product marketing and sales enablement.
• Minimum of 4 years' experience in Marketing, Business Administration, or related field, or a Bachelor's Degree in Marketing, Business Administration, or related field.

Nice to Have

• Experience with international matrix organizations.
• Exceptional writing, editing, and storytelling skills with a keen eye for detail.
• Demonstrated expertise in B2B (or B2B2C) industry content development.
• Strong organizational and project management abilities.
• Proven track record of effective cross-functional collaboration in a fast-paced, global environment.
• Creative thinker with a strategic mindset and a passion for innovation in content marketing.

Qualifications

• Option 1: Bachelor's Degree in Marketing, Business Administration, or related field.
• Option 2: 4 years' experience in Marketing, Business Administration, or related field.

Benefits & Perks

• Competitive pay with performance-based bonus awards.
• Health benefits including medical, vision, and dental coverage.
• Financial benefits such as 401(k), stock purchase, and company-paid life insurance.
• Paid time off including PTO, sick leave, parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits including short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement.
• Live Better U education benefit program covering tuition, books, and fees.
• Annual salary range: $80,000.00-$155,000.00.