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Marketing Enablement Specialist, Americas

Check Point Software Technologies

Newark, NJ
Full Time
Mid Level
15 days ago

Job Description

About the Role

As the Marketing Enablement Specialist in Check Point's Marketing organization, you will have the exciting opportunity to deliver our strategy to build mindshare and adoption of Check Point's latest and most innovative and cutting-edge security solutions. Check Point Software Technologies is a leading vendor of Cyber Security, recognized for its innovative technologies and award-winning company culture. The role involves engaging with sales and marketing teams to drive demand-generation activities and build pipeline to support sales growth.

Key Responsibilities

  • Creating and maintaining tight business relationships with sales reps and the marketing organization.
  • Executing demand-generation activities with customers through Check Point sellers.
  • Creating internal and external marketing and sales campaigns to build pipeline and drive sales.
  • Planning and executing Sales Prompting motions with internal Check Point reps and resellers.
  • Creating targeted account lists for customer-facing campaigns based on data analysis.
  • Tying marketing activities to direct sales that are generated and closed as a result of these activities.
  • Working with sales leaders in the field to coordinate the execution of Sales Prompting activities.
  • Collaborating internally with executives to drive initiatives, report plans, progress, and results.

Requirements

  • 2-5 years of sales or business development experience in the software/technology industry.
  • Strong presentation and writing skills with the ability to articulate complex concepts to cross-functional audiences.
  • Strong analytical skills and experience working with databases and data analysis tools (SalesForce, Excel, etc.).
  • Ability to work and execute quickly in a fast-paced and dynamic environment.
  • Strong service orientation.
  • Prior experience working with global markets, especially the Americas.
  • Must be eligible to work in the US without sponsorship from an employer now or in the future.

Nice to Have

  • Background in Cyber Security.
  • Bachelor's degree in Economics, Marketing, Management, Science, Technology, Engineering, Math (STEM) majors) or equivalent experience.
  • Experience with CRM systems, data warehousing, and analytic tools to establish detailed customer metrics.
  • Vast experience with Excel and PowerPoint and the ability to analyze data and present it to top management.
  • Prior technical background is an advantage.

Qualifications

  • 2-5 years of sales or business development experience in the software/technology industry.
  • Strong presentation and writing skills.
  • Experience in working with databases and data analysis tools (SalesForce, Excel, etc.).

Working at Check Point Software Technologies

Check Point has been honored by Time Magazine as one of the World's Best Companies for 2024, and has earned a spot on the Forbes list of the World's Best Places to Work for five consecutive years (2020-2024). The company is recognized as one of the World's Top Female-Friendly Companies and fosters an award-winning company culture focused on innovation, security, and making the world a safer place.

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Job Details

Posted AtJun 5, 2025
Job CategorySales Enablement
SalaryCompetitive salary
Job TypeFull Time
ExperienceMid Level

About Check Point Software Technologies

Website

checkpoint.com

Company Size

5001-10000 employees

Location

Newark, NJ

Industry

Software Publishers

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