Marketing Science Consultant

Job Description

About the Role

The Marketing Science Consultant at Meta will be part of the Marketing Science team, focusing on supporting global small businesses by leveraging data and science to understand how these businesses can grow using Meta's platforms. The role involves working with a highly analytical team of quantitative measurement professionals to deliver strategies and insights that help small businesses expand, through research, analytics, and cross-functional collaboration.

Key Responsibilities

Design proactive programs and treatments (research & analytics initiatives or other go-to-market strategies) that can help small businesses onboard to advertising and grow
Drive advertiser adoption of marketing best practices and products to ensure successful onboarding to advertising
Identify research & analytics initiatives that create clear understanding of how Marketing Science can help small business segments grow
Work closely with sales, product, and other cross-functional teams to drive direct impact on small business marketing strategy
Communicate results and illustrate suggestions in creative ways to stakeholders and partners
Build processes that scale ad-effectiveness research initiatives
Advocate for small businesses with other research and product teams to ensure solutions are designed with businesses of all sizes in mind

Requirements

Bachelor's degree in a directly related field, or equivalent practical experience
6+ years experience in a quantitative field, such as consulting, market research, or media research
Experience in working with large datasets and using SQL or similar tools for data extraction and manipulation
Experience communicating complex concepts to non-technical audiences
Direct experience scoping and executing research projects with clients and/or cross-functional stakeholders
Experience in applied research with focus areas such as media consumption, consumer behavior, or marketing effectiveness
Experience with digital advertising measurement methods and technologies

Nice to Have

Experience working with structured and unstructured data-sets, statistical software such as R, SPSS, SAS
Experience with data extraction tools such as Hive and/or SQL
Knowledge of dynamics and structure for sales teams
Understanding of current media landscape and challenges small business advertisers face

Qualifications

Educational background in a relevant field or equivalent practical experience
Minimum of 6 years experience in a quantitative or research-related role

Benefits & Perks

Individual compensation is determined by skills, qualifications, experience, and location
Base hourly rate, monthly rate, or annual salary plus bonus, equity, and benefits
Meta offers additional benefits beyond base pay

Working at Meta

Meta builds technologies that help people connect, find communities, and grow businesses. The company is committed to innovation in social technology, including immersive experiences like augmented and virtual reality. Meta values diversity and is an Equal Employment Opportunity and Affirmative Action employer, providing accommodations for candidates with disabilities and leveraging AI and machine learning in its recruitment process.

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