Principal Product Marketing Manager, Tech & Dev

Skillsoft

Full Time

Senior

120k-180k

7 days ago

Job Description

About the Role

At Skillsoft, we propel organizations and people to grow together through transformative learning experiences. We believe every team member has the potential to be AMAZING. Join us in our quest to transform learning and help individuals unleash their edge. The Principal Tech & Dev Product Marketing Manager will be part of a cross-functional team of marketers for our B2B-focused market segment, responsible for shaping how we position our solutions in the marketplace and leading B2B acquisition and growth strategies for our Tech & Dev solutions.

Key Responsibilities

Deliver compelling product positioning messaging to our target audience across multiple channels, differentiating our products from the competition
Collaborate with Product Management, Sales Leaders, Customer Success, and other stakeholders to refine our industry narrative and the depth of capabilities, solutions, and partnerships
Drive the development and execution of a strategic marketing plan and tactics focused on the enterprise Tech & Dev buyer, including the launch of strategic new solutions
Influence packaging and pricing strategies for our products
Use market, customer, and product inputs to develop go-to-market plans that significantly impact market share
Be responsible for increased new business and high customer retention rates, influencing strategy and KPI targets

Requirements

Ability to think strategically about product differentiation, pricing models, and competitive pressures
Highly motivated about identifying and building profitable market-driven business opportunities to help drive revenue
8+ years of experience successfully implementing global B2B SaaS product marketing plans across direct sales channels for SaaS products
Bachelor's degree in marketing or related business discipline
Subject matter expertise with tech & dev
Expertise in synthesizing customer, product, and marketing data to make recommendations
Strong interpersonal skills with ability to effectively present and sell information both internally and externally
Experience collaborating and driving results within a matrixed international marketing organization
Comfortable delivering in a lean, cross-functional team with ambiguity
Polished communication and executive presentation experience delivering confident, concise briefings to sales and product leadership
Ability to travel up to 20-25%

Nice to Have

MBA and/or Product Marketing Certifications

Qualifications

Bachelor's degree in marketing or related business discipline
8+ years of experience in B2B SaaS product marketing

Benefits & Perks

Annualized salary range of approximately $120,000 - $180,000
Paid time off
Enterprise benefits including medical, dental, and vision

Working at Skillsoft

Skillsoft delivers online learning, training, and talent solutions to help organizations unleash their edge. We leverage immersive, engaging content to enable organizations to unlock the potential in their people and build successful teams. We democratize learning through an intelligent, learner-centric approach, supporting leadership development, business skills, technology & development, digital transformation, and compliance. We partner with thousands of global organizations, including many Fortune 500 companies, and feature award-winning systems like the Percipio platform that support learning, performance, and success.

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