Product Director, IDN/Organized Customer Strategy & Digital Activation Marketing - Neuroscience

About the Role

Key Responsibilities

• Build digital/HIT engagement strategy, tactical plan, and measurement plan aligned with brand objectives.
• Develop scalable resources such as EHR build guides and launch them with the Key Account Management (KAM) team.
• Plan and implement training and rollout of programs and resources supporting KAM interactions with customers.
• Lead development of integrated digital health solutions in collaboration with the SCG Customer Marketing team.
• Direct customer engagement activity of the dedicated HIT Specialist and attend customer meetings to understand needs.
• Provide relevant content and support Population Health oriented omnichannel/digital activity through cross-functional collaboration.
• Manage vendor relationships, budgets, team meetings, and project support related to marketing operations.

Requirements

• A minimum of a Bachelor's degree is required.
• At least 8 years of relevant commercial experience, preferably within the pharmaceutical industry.
• Experience working with Integrated Delivery Networks (Health systems)/organized customers in a commercial or marketing capacity.
• Understanding of the healthcare ecosystem and the role of technology/EHR within organized customers.
• Experience developing and implementing strategies with proven impact on business outcomes.
• Excellent communication and project management skills.
• Ability to work in ambiguity, translate technical information into clear directives, and manage a full workload across a franchise portfolio.

Nice to Have

• Managed care, specialty pharmacy, or HIT experience within Pharma.
• Certifications in Epic, Cerner, Advance MD, or similar EHR systems.
• People leadership experience.
• MBA or other advanced degree or equivalent experience.
• Experience in Neuroscience therapeutic area.

Qualifications

• Doctoral degree in Medicine or Neuroscience, or a Master's degree.
• Project management experience.
• Epic Certification or similar HIT/EHR certifications preferred.

Benefits & Perks

• Competitive salary range of $120,000 - $207,000.
• Medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
• Participation in retirement and savings plans (pension and 401(k)).
• Paid time off including vacation, sick leave, holidays, work/personal/family time, parental leave, condolence leave, caregiver leave, volunteer leave, and military spouse time-off.