Product Marketing Manager - Consumer Interactive Solutions

About the Role

Key Responsibilities

• Drive market awareness and adoption of Consumer Interactive Solutions.
• Act as the quarterback and champion to identify and execute on go-to-market initiatives to scale adoption of existing products, product bundles, and new product launches.
• Lead sales enablement training to equip customer-facing team members across the organization.
• Translate complex technical topics into simple, relatable stories.
• Track emerging trends, competitive approaches, and use cases to communicate effective and relevant value propositions.
• Develop compelling messaging and educate stakeholders on solution value and market positioning.

Requirements

• 6-8 years of expertise in product marketing or related go-to-market experience in financial services or another industry leveraging B2B2C solutions.
• Extensive experience in developing and executing successful go-to-market programs for impactful product launches.
• Demonstrated history of leading innovative positioning and sales enablement initiatives to drive revenue growth.
• Exceptional and creative content writing skills across various forms.
• Excellent communication and public speaking skills with ability to work across all levels of an organization.
• Self-motivated and organized, able to work in a fast-paced environment with minimal supervision.
• Strong project management, attention to detail, and bias towards execution.
• Experience with agile environments and a 'get-it-done' attitude.
• Ability and willingness to travel up to 20%, primarily US-based.

Nice to Have

• Experience with agile environments.
• Ability and willingness to travel up to 20% (primarily US-based).

Qualifications

• Educational background is not explicitly specified in the description.

Benefits & Perks

• Flexible benefits including flexible time off for exempt associates and paid time off for non-exempt associates.
• Up to 12 paid holidays per year.
• Health benefits including medical, dental, and vision plans, and health spending accounts.
• Mental health support, disability benefits, and up to 12 weeks of paid parental leave.
• Adoption assistance, fertility planning coverage, legal benefits, and long-term care insurance.
• Commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, and 401(k) with employer match.
• Access to Employee Resource Groups.