Product Marketing Manager, Cortex XDR

About the Role

Key Responsibilities

• Apply security knowledge to translate product capabilities into simple, compelling messages and tools that resonate with customers, with a clear understanding of the target markets and buyer personas
• Work closely with Product Management to build a shared market and product vision, and a cooperative relationship that forms the foundation of all product marketing activities
• Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video
• Launch products and collaborate with field teams to execute marketing campaigns; be a subject matter expert and a go-to resource for the sales and field marketing teams
• Effectively work at building and executing plans that cross different functional groups, including product management, business development, and sales
• Represent the company in customer engagements and at events, to evangelize our point of view
• Track the XDR/EDR market and competitive landscape in collaboration with product, marketing, and sales leadership

Requirements

• 5+ years of experience in product marketing, product management, technical marketing, consulting, or other relevant functions
• An understanding of the security operations domain, market trends, competitive landscape, and customer requirements
• Ability to lead product launches and releases, from crafting messaging and content to tracking progress and measuring results
• Outstanding verbal and written communication skills
• Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer briefings
• Demonstrated record of working cross-functionally to drive sales, demand generation, and overall organization and business success
• Experience and innovative energy to champion successful market and competitive disruption initiatives
• Bachelor's degree required; MBA or equivalent experience preferred or equivalent military experience required

Nice to Have

• Experience with developing marketing strategies in the cybersecurity industry
• Knowledge of the AI landscape and its impact on cybersecurity

Qualifications

• Bachelor's degree
• MBA or equivalent experience preferred
• Equivalent military experience considered

Benefits & Perks

• Starting base salary between $131,000 and $212,500 per year, depending on qualifications, experience, and work location
• Potential inclusion of restricted stock units and a bonus
• Flexible wellbeing spending account with over 1,000 eligible items
• Mental and financial health resources
• Personalized learning opportunities