Product Marketing Manager - High VelocityNew

About the Role

Key Responsibilities

• Develop and nurture user communities via social, in-product, and direct marketing relationships.
• Contribute to the design of innovative go-to-market strategies, including e-commerce/storefront and ‘freemium' offers.
• Develop buyer personas specific to transactional direct and channel-centric business models.
• Identify and deliver thought leadership leveraging Tenable Research insights to drive brand awareness and demand generation.
• Create compelling content for sales collateral, blog posts, website, channel offers, and related activities.
• Lead new product and major feature releases.
• Participate in webcasts, podcasts, events and other demand generation activities.
• Guide and contribute to sales and partner enablement.

Requirements

• Bachelor's degree or equivalent work experience.
• 3+ years of high-tech product marketing or similar experience; 5+ years of total career experience.
• Superb written and oral communication skills, with the ability to explain complex concepts clearly.
• Ability to build relationships and collaborate with geographically dispersed teams.
• Ability to blend strategic thinking with creative execution.
• Excellent organizational skills and strong follow-through.
• Thrives in fast-paced, collaborative environments with high standards for quality.
• Self-starter attitude with motivation to achieve success.
• Experience partnering with research-based teams.
• Ability to work in a hybrid/on-site capacity at Columbia MD or Boston MA.

Nice to Have

• Master's degree.
• ‘Freemium', or volume e-commerce software experience in a leading product marketing role.
• Knowledge of the cybersecurity marketplace and its unique requirements.

Qualifications

• Bachelor's degree or equivalent work experience.
• 3+ years of high-tech product marketing experience.
• 5+ years of total career experience.

Benefits & Perks

• Competitive base pay ranging from $101,000 to $135,000 USD, depending on qualifications and experience.
• Variable compensation options including commissions and bonuses.
• Comprehensive benefits including medical, dental, vision, disability and life insurance.
• 401(k) retirement savings with company match.
• Employee stock purchase plan.
• Employee referral program.
• Flexible spending accounts.
• Employee Assistance Program (EAP).
• Education assistance.
• Parental leave.
• Paid time off (PTO) and company-paid holidays.
• Health and wellness events and community programs.