Senior eCommerce Advertising Strategist

Ledgent

San Diego, CA

Full Time

Senior

90k-187k

18 days ago

Job Description

About the Role

The Senior eCommerce Advertising Strategist is responsible for leading and optimizing Amazon search campaigns and other retail media strategies. This role involves analyzing campaign data, conducting market research, collaborating with cross-functional teams, and staying ahead of industry trends to improve strategy and operations. The position is a direct hire/permanent role based onsite in downtown San Diego, focusing on digital marketing within the eCommerce advertising space.

Key Responsibilities

Lead and optimize Amazon search campaigns and other retail media strategies
Analyze campaign data to create clear, actionable recommendations
Conduct market research and competitor analysis to inform client strategy
Collaborate cross-functionally and communicate directly with clients
Leverage AI tools and delegation resources to improve performance and workflow
Mentor junior team members and contribute to training materials
Own SME-level expertise in up to three advertising functions
Stay ahead of industry trends and continuously improve strategy and operations

Requirements

5+ years of experience in digital marketing (agency experience preferred)
Advanced experience in Amazon Ad Console, 3rd-party tools, or platforms like Walmart Connect
Strong data skills using Excel/Google Sheets for analysis and reporting
Exceptional communication and client management abilities
Proven leadership in campaign strategy and team mentorship
Proficiency in project management and strategic execution
Bachelor's degree in Marketing, Business, or related field (or equivalent experience)