Social Media Community / Influencer Specialist

About the Role

Key Responsibilities

• Manage Influencer Marketing Content Campaigns, including relationship building, outreach, and partner management.
• Assist with building the strategy, scaling, and executing Brand Ambassador programs across key categories.
• Prepare and disseminate campaign briefs for social media content and campaigns.
• Track, measure, and report on Social Influencer Campaigns as well as Brand Ambassador KPIs and benchmarks, including interpreting data and providing recommendations.
• Stay up-to-date on social media trends and creative content formats, and identify rising topics of interest in the craft and art space.
• Oversee Social Moderation for TikTok, including responding to DMs, viral comments, and overseeing Social Moderation agency.
• Perform other duties as assigned.

Requirements

• Bachelor's degree in Journalism, Communication, Marketing, or related field.
• Expert in social platform mechanics and best practices.
• Working knowledge of Microsoft Office applications.
• 2-3 years of marketing experience or a related field.
• Ability to organize and execute multiple projects.
• Willingness to work under pressure and meet deadlines.
• Excellent written & oral communication skills, with an ability to determine appropriate content & style for a diverse group.
• Highly organized, detail-driven, and data-driven.

Nice to Have

• Retail marketing background.

Qualifications

• Bachelor's degree in Journalism, Communication, Marketing, or related field.

Benefits & Perks

• Health insurance (medical, dental, and vision).
• Paid time off.
• Tuition assistance.
• Employee discounts.
• Other benefits as detailed at mikbenefits.com.