Sr. AI Search Optimization Specialist

Lucid Software

Phoenix, AZ

Full Time

Mid Level

7 days ago

Job Description

About the Role

Lucid Software is the leader in visual collaboration and work acceleration, helping teams see and build the future by turning ideas into reality. Our products include the Visual Collaboration Suite (Lucidchart and Lucidspark) and airfocus. We value innovation, passion, excellence, individual empowerment, initiative, ownership, teamwork, diversity, and inclusion. Lucid promotes a hybrid workplace with remote and in-office options. Our solutions are used by over 100 million users worldwide, including major companies like Google, GE, and NBC Universal, and we partner with industry leaders such as Google, Atlassian, and Microsoft. As search evolves to include AI-powered experiences, we are expanding our team to enhance our visibility and authority in AI-driven search environments.

Key Responsibilities

Develop and implement innovative AI-search optimization strategies to maximize Lucid Software's visibility and citations in AI-powered search tools (e.g., Google AI Overviews, ChatGPT, Gemini, Perplexity, Claude etc.).
Optimize existing and new content for AI-driven search, focusing on readability, citation optimization, and structured data.
Develop strategies to ensure Lucid is cited on trusted LLM sources (Reddit, Wikipedia, review sites like G2 and Gartner etc.).
Assist in technical audits to identify and resolve issues that may impact AI discoverability.
Conduct in-depth research to understand how LLMs recommend resources and stay up-to-date with the latest trends and technologies related to AI search, translating findings into roadmap priorities and stakeholder guidance.
Collaborate with content, product, customer operations, and web teams to ensure all digital assets are designed to be cited, summarized, and trusted by both human users and AI systems.
Support the creation and refinement of AI-powered content workflows, ensuring content is generated, QA'd, and optimized for both traditional and AI search.
Monitor Lucid Software's mentions and citations across various LLMs and AI search tools, providing detailed, data-driven reports tracking progress on AI search visibility, traffic, and user growth via AI channels.
Work closely with the SEO team to align AI search strategies with broader organic search goals, ensuring a cohesive approach to discoverability.
Champion AI-search optimization best practices across the organization, providing training and support to relevant teams.

Requirements

3+ years of experience in content marketing, SEO, or a related digital marketing field, with a focus on emerging search trends.
Strong analytical skills with proficiency in tools like Google Analytics, Google Search Console, Semrush, Ahrefs, Screaming Frog, and other SEO/web analytics software.
Basic familiarity with schema markup, structured data (JSON-LD), and their implementation.
Strong communication and collaboration skills; ability to work with cross-functional teams and translate technical concepts into clear insights.
Detail-oriented and highly organized, capable of managing multiple projects and stakeholders.
Flexibility and ability to tolerate ambiguity while operating effectively.
A strong, self-driven desire to learn, experiment, and adapt in a rapidly evolving digital landscape.

Nice to Have

Experience working with or optimizing for generative AI tools such as ChatGPT, Gemini, or Perplexity.
Understanding of AEO principles and how LLMs surface structured content, specifically with an understanding of how AI-driven search differs from traditional search.
Experience with AI visibility platforms (Profound, ScrunchAI, Goodie etc.).
Ability to utilize AI tools to efficiently create and optimize content at scale.
Experience in a B2B/PLG SaaS environment.
Experience with A/B testing and experimentation frameworks for optimizing content performance.

Qualifications

Experience in content marketing, SEO, or related digital marketing fields.

Working at Lucid Software

Lucid Software values diverse perspectives and is dedicated to creating a respectful and inclusive environment. The company promotes innovation, passion, excellence, individual empowerment, initiative, ownership, teamwork, and a healthy work-life balance through a hybrid work model.

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