Sr. Analyst, US Consumer Marketing Enablement

About the Role

Key Responsibilities

• Lead a team of contractors to drive end-to-end marketing campaign setup and delivery across respective channels.
• Partner with marketing and operations teams to understand offer constructs and define implementation strategies for new offers, product launches, and refreshes.
• Develop and lead go-to-market planning and execution for key marketing campaigns, new business objectives, or testing plans across digital, email, direct mail, face-to-face, and customer loyalty channels.
• Collaborate with partners on messaging and creative development, owning reviews with internal stakeholders and approvals with brand, legal, and compliance.
• Develop and maintain pipelines and campaign execution calendars and track team capacity.
• Participate in campaign results analysis, understand customer behavior, and provide recommendations to improve performance against goals.
• Assist with hiring, training, and development of new team members, mentoring junior colleagues, and leading quarterly development conversations.
• Uphold risk culture and control management priorities by driving operational excellence and owning risk management processes.
• Manage technical aspects of bonusing processes with partners and ensure alignment across the business.
• Support platform enhancements and integration for Marketingforce and other tools.

Requirements

• Project management experience and organization skills, with the ability to manage tight timelines and multiple priorities while ensuring flawless execution.
• Strong attention to detail and a process-focused problem-solving approach.
• Effective written and verbal communication skills, with the ability to build and leverage relationships to create solutions.
• Strong analytical and critical thinking skills to implement impactful solutions that drive results.
• Desire to learn in a fast-paced, results-oriented, dynamic team environment.
• Collaborative approach to drive projects and initiatives to completion.
• Marketing campaign execution experience within financial services preferred.
• Experience with training, onboarding, or people management is a plus.

Nice to Have

• Experience with training, onboarding, or people management.

Benefits & Perks

• Competitive base salaries
• Bonus incentives
• 6% Company Match on retirement savings plan
• Free financial coaching and financial well-being support
• Comprehensive medical, dental, vision, life insurance, and disability benefits
• Flexible working model with hybrid, onsite, or virtual arrangements
• 20+ weeks paid parental leave for all parents, regardless of gender
• Free access to global on-site wellness centers (depending on location)
• Free and confidential counseling support through Healthy Minds program
• Career development and training opportunities