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Vice President, Content

Highwire

San Diego, CA
Full Time
Executive
130k-195k
29 days ago

Job Description

About the Role

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. We believe storytelling fuels transformation and represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone can feel safe, celebrated, and worthy. Our commitment to diversity, inclusion, and belonging is permanent and foundational to our business and culture. Our people-first culture is driven by four core values: Team, Empowerment, Growth Mindset, Inclusion, and Always Fierce Distinction. We are seeking a visionary Vice President of Content to lead our editorial and content marketing teams, drive business growth, and advance our new business development efforts while fostering organic growth within our existing client base.

Key Responsibilities

  • Build and evangelize a content marketing strategy that aligns with client outcomes, agency growth, and cultural momentum.
  • Translate big brand ambitions into a system of owned, earned, shared, and zero-click offerings.
  • Define and transfer the knowledge of a POV on how content wins in an AI-centric universe, keeping the “you” in everything we offer.
  • Oversee the content (editorial, SEO, content marketing) team and create a performance-based approach to integrate with Creative, Strategy, Insights+Analytics, Social, and Brand Marketing teams.
  • Develop the agency framework for high-output services including evergreen, episodic, campaign related, and modular content.
  • Establish editorial standards that drive relevance, trust, and authority, incorporating AI-related apps and approaches.
  • Help clients see content as a growth driver and establish it as indispensable to client funnels, brand, and community/culture.
  • Build a thought leadership program including facilitated workshops in partnership with other solutions offerings.
  • Coach, mentor, and elevate a team of writers, editors, strategists, and content marketers.
  • Represent content at the table during pitches, counsel, and internal discussions to position the agency as a leader in the discipline.
  • Lead the evolution and strategic application of AI-powered tools within the content function to enhance efficiency and creative output.

Requirements

  • Bachelor's degree in Journalism, Communications, Marketing, or a related field; Master's degree preferred.
  • 10+ years of experience in editorial leadership and content marketing with a proven track record of driving business growth.
  • Experience working in a Public Relations, Marketing, or Communications agency with client-facing work and campaign execution.
  • Demonstrated ability to grow revenue through strategic content initiatives and lead a team of 5 or more professionals.
  • Strong understanding of editorial processes, content marketing, SEO/LLMSEO, and analytics tools.
  • Ability to create frameworks for LLM-driven processes.
  • Exceptional leadership, communication, and client engagement skills.
  • Experience in a technology-related field is a plus.
  • Ability to manage multiple high-impact projects in a fast-paced environment.
  • Strategic thinker with a passion for driving business results through innovative editorial solutions.

Nice to Have

  • Experience in a technology-related field.

Benefits & Perks

  • Competitive salary, merit-based bonuses, and promotions.
  • Hybrid work model.
  • Excellent vacation policy including extended summer and winter holidays.
  • Paid Parental Leave.
  • Medical and dental benefits/FSA.
  • 401K Match.
  • Commuter Benefit.
  • Home office equipment stipend.
  • Growth Mindset Stipend of $100 annually.
  • Technology reimbursement.
  • Wellness benefit.
  • Donation Match.
  • Mentorship programs.
  • Monthly recognition programs.
  • Employee referral bonus.
  • New business referral bonus.
  • Quarterly fun events.
  • Dog-friendly work environment.
  • Supportive, nurturing environment with learning and growth opportunities.

Working at Highwire

Our culture is people-first, inclusive, and values-driven, emphasizing growth, innovation, and editorial excellence. We foster an environment of curiosity, open-mindedness, and collaboration, with a focus on diversity, inclusion, and belonging. We prioritize employee development, recognition, and a supportive atmosphere that encourages learning and career advancement.

Apply Now

Job Details

Posted AtAug 25, 2025
Job CategoryContent Marketing
Salary130k-195k
Job TypeFull Time
Work ModeHybrid
ExperienceExecutive

Job Skills

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About Highwire

Website

highwireltd.com

Location

San Diego, CA

Industry

Metal Service Centers and Other Metal Merchant Wholesalers

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